Segment Details
- Full Segment Name
- A1A B2B > Employee Attributes > Business Executives > Preferred Marketing Communication Methods > LinkedIn
- Segment ID
500900013- Category
- Employee Attributes
- Subcategory
- Business Executives > Preferred Marketing Communication Methods
- CPM
- $1.67
- Brand / Provider
- A1A B2B
Description
People who are business executives within their organization and who prefer to be contacted via LinkedIn when learning about potential products and/or vendors for the first time. Keywords: business, business data, employees, contacts, professionals, b2b, jobs, work, professions, careers.
This segment is part of the Employee Attributes category in the A1A B2B audience targeting taxonomy. It can be activated for programmatic advertising campaigns to reach business professionals matching this targeting criteria.