Segment Details
- Full Segment Name
- A1A B2B > Employee Attributes > Business Decision Influencers > Preferred Marketing Communication Methods > LinkedIn
- Segment ID
500900006- Category
- Employee Attributes
- Subcategory
- Business Decision Influencers > Preferred Marketing Communication Methods
- CPM
- $1.67
- Brand / Provider
- A1A B2B
Description
People who are business decision influencers within their organization and who prefer to be contacted via LinkedIn when learning about potential products and/or vendors for the first time. Keywords: business, business data, employees, contacts, professionals, b2b, jobs, work, professions, careers.
This segment is part of the Employee Attributes category in the A1A B2B audience targeting taxonomy. It can be activated for programmatic advertising campaigns to reach business professionals matching this targeting criteria.