Segment Details
- Full Segment Name
- A1A B2B > In Market > Financial Services - Banking
- Segment ID
500700006- Category
- In Market
- CPM
- $1.67
- Brand / Provider
- A1A B2B
Description
Companies in-market for Business Banking services. They may be transferring funds, creating checking/savings accounts, preparing loan applications, or assisting with deposits/withdrawals. Examples of banks include JP Morgan Chase, Citibank, Bank of America, and Wells Fargo.
This segment is part of the In Market category in the A1A B2B audience targeting taxonomy. It can be activated for programmatic advertising campaigns to reach business professionals matching this targeting criteria.