Segment Details
- Full Segment Name
- A1A B2B > Functional Area > Information Technology
- Segment ID
500500108- Category
- Functional Area
- CPM
- $1.67
- Brand / Provider
- A1A B2B
Description
People who have declared, either via registration or by visiting industry-specific sites, that they are Information Technology professionals.
This segment is part of the Functional Area category in the A1A B2B audience targeting taxonomy. It can be activated for programmatic advertising campaigns to reach business professionals matching this targeting criteria.