Segment Details
- Full Segment Name
- A1A B2B > Employee Attributes > Business Decision Influencers > Decision Drivers & Behavior Motivations > Financially Adventurous
- Segment ID
500106418- Category
- Employee Attributes
- Subcategory
- Business Decision Influencers > Decision Drivers & Behavior Motivations
- CPM
- $1.67
- Brand / Provider
- A1A B2B
Description
People who are business decision influencers within their organization and who are willing to take adventurous financial risks. Keywords: business, business data, employees, contacts, professionals, b2b, jobs, work, professions, careers.
This segment is part of the Employee Attributes category in the A1A B2B audience targeting taxonomy. It can be activated for programmatic advertising campaigns to reach business professionals matching this targeting criteria.